Penetration of small and medium sized food companies on foreign markets = Penetrácia malých a stredných potravinárskych podnikov na zahraničné trhy

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In the world the interconnection of national economies and internationalization of economic processes occur. In turbulent changing business environment only those companies that understand the current trends in global economy may survive, develop and prosper. Therefore, the issue of internationalization for most companies becomes to be more important and the process of internationalization is the way how to stand this increasingly competitive environment. In presented contribution, the attention is paid to issues of internationalization of Slovak food industry enterprises such as their way of business internationalization, percentage share of foreign - trading activities on overall business activity, company evaluation of business internationalization or barriers of foreign markets penetration that researched companies have to deal with. Small and medium-sized enterprises (SMEs) are the engine of the Slovak economy, generator of development, innovation, growth and they employ more than 60% of employees. Almost all businesses operating in agri-food complex have character of small and medium enterprises. The results of carried research have shown that small and medium-sized companies are considered to be successful in operation on foreign markets in surrounding European countries. … full description

Bibliographic Details

Main Author

Ladislav Mura

Other Authors

Veronika Gašparíková

Document Type

Articles

Physical Description

5 il.

Published in

Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis. -- ISSN 1211-8516. -- Roč. 58, č. 3 (2010), s. 157-163

Subjects

SLOVAK REPUBLIC

FOOD INDUSTRY

SMALL ENTERPRISES

FOREIGN TRADE

WORLD MARKETS

EUROPE

potravinářský průmysl

malé a střední podniky

zahraniční obchod

světové trhy

Slovensko

Evropa

střední podniky

internacionalizace

úspěšnost

more… less…

Item Description

4 grafy, 1 tabulka

Bibliography

Literatura na s. 163